In recent years, more and more people have become loyal to their pocketbooks versus the business they are patrons of. This is something most small business are oblivious to because they are just focused on making money right now in this very moment, versus concerning themselves with keeping customers coming back.
Sometime last year, a friend sent me an introduction email to another business owner, I am using introduction loosely because I knew nothing about the women I was being introduced too. This made the follow-up correspondence awkward from both of our ends. There was no substance of why we were being introduced or why we needed to connect with each other, outside of our mutual friend saying so. Today, I wanted to share how to write an epic introduction email that establishes meaningful connections.
Okay, we are a day into 2017 a fresh Monday morning to get the blood flowing and ready for the next 364 days of greatness. Sidenote isn’t it rather amazing that this year started on a Sunday, maybe I never noticed years prior, but it feels amazing. Well, today I want to share the top four ways to kick start your new year off right for your small business. These four tips are small, but particular tips that you can implement today.
For some reason, I have been rather emotional as the year comes to a close this is not something normal. First, note I am writing this the week of Thanksgiving there might be some changes later, but I highly doubt it. Today, I want to share my six lessons I learned about myself, my company and life this year.
Okay, people, we are in the home stretch of the year being over. Don’t ask where has the year gone, because we all know where it has gone, laughs. Today, I want to focus on how to make 2017 the best year yet for you and your business. Outlining four things you need to focus on before trying to walk into the new year with “this is my year” mentality but be defeated by February because you didn’t plan accordingly.
The amount of stress a small business owner takes on is high. There is no way I can express how much stress I have in my life from running my business, taking care of myself and my mother. Some people might think, I make it look easy, or my life is easy, but it’s not. I chose to focus on other things in life and not complain. I figure things out on a daily basis and keep it moving. However, when life becomes a little too much for me to handle I just stop. I legit don’t work for 24-48 hours and just decompress. My favorite way to decompress is binge watching Netflix. You know we are all familiar with Netflix and Chill. Learn how you can Netflix and Chil to help you the creative entrepreneur decompress.
So, last month I saw one of my clients while I was at his current place of employment. He mentioned that his internet was down and couldn’t do work. He did not want to per se go somewhere such as Starbucks or cafe to utilize their internet access. He asked me what could he do to further his business when his internet service was down, being the person I am I provide him a list of options. Then I thought this would be a great blog post for when you have spare time and do not know what to do.
Crazy to think December 24th, 2008 I quit my job with no plans for the future. At the tender age of 23, I knew I couldn’t work for someone else I need to walk on my path. This lead me to launching an online boutique, writing the blog post (here is my first blog post), to writing ebooks, consulting and now launching an online directory for women business owners, called Business Bestie.
In the last months, there were times I felt like I was going with the flow and not achieving new heights for my business. Just flowing the of the current verse challenging myself. Then in earlier August, I felt a shift to move forward and get out of my comfort zone. After, I did this I invited a couple of my clients to do the same. In the last month, or so I have watched three of my clients D’Cher of Love Peridot, Naisha of Brownstone Closets and Brittney of Oh Honey Skincare go from busy to productive. Here are the insight and tips I provided them.
Last month, I started a new series on the investment I make with my business. I wanted to show what tools or resources I am utilizing to grow my business. Last month, my big money investment was Grammarly and a couple of other things. This month, there were more changes in the behind the scene stuff that takes time to bring things to fruition and life for my business.
Finally happy to say that Business Bestie has launched on the world wide web. Starting this company has been years in the making of me wanting to have a movement that supports the local and online community in one place. A couple of years back, I had this thought of “Support Locally Virtually”. It didn’t go anywhere, and I didn’t move much outside of buying the domain name. However, in the last seven years of running a multiple businesses, I realized a couple of things that brought me here. What I realized are the same things other women business owners learn once they start their journey of entrepreneurship.