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Startup Life

2 In How To/ Startup Life

Four Things I Wish I Knew Before Launching A Service Company

Breaking down some insight on what its like to run a service based business. | Imperfect Concepts

Before officially closing down my online high-end resale boutique, I started the transition into running a consulting company. I had no earthly idea on how I was supposed to do this. My approach to business has always to get my hands dirty, and learn as you go. So, you can say I took all the mistakes I learned, and they were my guide for consulting. Today, I want to share five things I wish I knew before launching a service company. No matter if you’re a service business or product based business there is insight in here for you too. Continue Reading →

2 In How To/ Startup Life

Should Email Marketing Be Apart Of Your Companies Customer Retention Plan

Three questions you should ask before jumping on the email marketing bandwagon. | Imperfect Concepts

In the last couple months, I have been talking to people about their companies outreach plan. You know the engagement plan you have to reach your target audience. Most small businesses rely on social media or blogging to connect with their audience. There was a time; I believed you needed to blog, social media and email marketing. Times have drastically changed on that front when it comes to targeting your audience. Personally, I believe too many small business owners are spread thin trying to be all and do all. Trust, I use to believe the hype that guru’s in my industry would share, but I always ignored the fact they had team to help with all those things. Today, I want to break down should email marketing be apart of your companies customer retention plan.  Continue Reading →

0 In How To/ Startup Life

How To Transition Your Business From One Industry To The Next

5 Tips on to pivot from your current industry to another gracefully. | Imperfect Concepts

A couple of months ago, I received a buy Tasha coffee question on how said business owner could transition their current business model into another industry gracefully so to speak. This upcoming July will mark eight years in business for Imperfect Concepts brand, and I know a thing or two about transiting industries. You see I started off as an online high-end resale boutique and transition to a business consultant and blogger. Today, I want to share five tips for those looking to transition your business from one industry to the next. Continue Reading →

2 In Operation/ Startup Life

Increasing Your Small Business Chance of Becoming Profitable This Year

6 Tips to help you increase your companies bottom line this year. | Imperfect Concepts

A plethora of new small business owners believes they can turn a profit in 30 days, 90 days or the first year of operations. To be honest, companies such as; Twitter has not turned a profit yet, and Ashley Stewart took twenty years to become one. I am not writing this blog post to diminish your goals of being a successful small business owner. It is truly possible to do so, but we must first be realistic when it comes to this.  Today, I wanted to provide some real insight on increasing your small business chance of becoming profitable this year.   Continue Reading →

0 In How To/ Startup Life

Four Resources To Help You Build Your Startup Without Breaking The Bank

Learn how to work with consultants, build website, collaborate and more without breaking the bank for your small business. | Imperfect Concepts

Last month, I shared six creative ways to save to fund your small business. Today, I want to focus on low-cost tools and resources to help you build your business and not break your bank account at the same time. These are just not resources for those launching a business; they are great tools and resources for those who are wanting to scale their business. My first company was started with $400 from my savings account, and by year five I was making $10,000 a month in digital sales and making six figures income level. Trust me, when I say these are the same resources I use on a daily for my business.  Continue Reading →

10 In How To/ Startup Life

The Five Elements Of A Creative Business Sales Funnel

Learning how a sales funnel works is vital to the success of a creative small business owner. | Imperfect Concepts

To be honest, if you asked me eight years ago what my company’s business model was or let alone my sales funnel, I would’ve had a funny look on my face. This is probably the same facial expression you would receive from thousands or more entrepreneurs springing up all over the global. In the last four years, of consulting it has been my goal to have not only solid sales funnel for my business model, but for my clients also. Scaling your company is not just staying out the red, it takes understanding the elements of your business sales funnel.

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0 In How To/ Startup Life

How To Make $100,000+ A Year In Sales

Honest, no fluff way your company can make six figures or more with these complete breakdown. | Imperfect Concepts

First, sorry it has taken me so long to write this post on “How To Make $100,000 In Sales A Year” or better yet break the six figure revenue stream. Trust me; it was something I wanted to do, but there was no significant response to the other three parts of the series. So, I completely let the ball drop. Then recently someone mentioned in a Facebook group how they were tired of the bait and switch of how to create the code of making six figure income. 

If you don’t know what that means, let me shade some light for you quick. More creatives are selling courses, ebooks or webinars on the subject matter but never really touching on how to achieve it. They might have tiered level products that suppose that gets you there but you already spent $497, and now they are asking for $2997. Eek! That’s a no go. Quick tip, the fastest way to make a million dollars is to sell a book, eCourse or host a seminar on it. People will flock to it because most people have the aspirations to be a millionaire without working for it.  Continue Reading →

0 In Operation/ Startup Life

Seven Mistakes Most Small Business Owners Make

Launched my first business seven years ago. Took me four years to make six figures. Im sharing the mistakes that I made and ones business owners still make. | Imperfect Concepts

We all make mistakes when we first jump into something new. However, with the level of information you can find on the internet, it’s easier to jump over the roadblocks most people faced when they launched. The learning curve can be easier when you do the first item on this list. I know it can be seen as boring, but the information you collect will save a lot of time, money, and stress.  Continue Reading →

0 In How To/ Startup Life

How To Prepare Your Small Business For Holiday Season

Four ways to get your small business ready to for this upcoming holiday season. | Imperfect Concepts

Right now, you’re probably thinkings its November where did the time go. However, I need you thinking “is my small business ready to undertake the billions of dollars that will be spent this holiday season?” People love to shop and spend money, even it tightens their budgets or puts them over their budget during the Christmas time of year. It’s all about the joy on their loved ones faces when they open their gifts or when you’re at a company holiday party exchanging secret Santa gifts. As a small business owner, who owned an online boutique for several years I know how hectic this time of year can get. Today, I want to go over four areas you should make sure your business updates in for holiday season 2016. Continue Reading →

0 In How To/ Startup Life

Got 99 Business Ideas & I Don’t Know Which One To Launch

3 Sure fire ways to trim the fat and launch the right business. | Imperfect Concepts

When I mention to people that I am a business consultant and strategist, then tend to tell me the million and one ideas they have. Then say how they are struggling with which one to start because all of them are great and money makers. To be honest, not every business is a money maker especially if you’re only starting it to make quick money. Those tend to be the fastest money drainers because of the amount of time, money, and more that needs to be invested.

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0 In How To/ Startup Life

How To Find The Time & Money For Your New Small Business

18 ways to bring a stream of cash in to help you fund your new idea or small business.

My goal with launching Kick Start Your eCommerce courses was to help remove the excuses people from when wanting to open up their own business. Personally, I believe there are two reasons people constantly use when it comes to investing in their dreams. They are “I have no time to go after my dreams” or “money is tight, and I can’t afford to invest.” Most people are living in their comfort zone and the lies they tell themselves to keep them happy, warm and exactly where they are.  Continue Reading →

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