On any given day, I see numerous tweets or post on social media regarding how to run a successful small business. Most of the tips tend to be really generic and bait and switch to get you to read blog post. As a someone who has ran a business for almost seven years, I have a little different experience. I want to share the best tips for running a successful business on your terms. You see most people think to have a successful business you have to become Sophia of Nasty Gal.
Everyone wants their business to thrive and grow into a mega million dollar empire. The American Dream is still real and very much achievable. Several billionaires have gone broke and got their riches back. However, one thing most people don’t talk about is the currency of trust. For your business to grow people must trust you. You can have an amazing product, but if people do not trust you they will not shop at your business.
Nowadays people are so excited to launch their dream business that they forget one important aspect…establishing a budget. This is critical for creating a small business if you hope to turn it into a huge success. Most Americans do not live on a (or know how to) budget, so you can imagine it can be hard for some to create a budget for their soon-to-be business. However, here is an easy way for you to establish a budget for your business.
Today I want to talk about how I got to know one of most influential people in my life right now, and how you can go about doing the same. Mentorship is an influential aspect in the development of a person and their business. Having someone that is where you want to be to guide you through the process can be very helpful. A plethora of people miss out on the positivities of having someone guide them through the journey called life. People often feel lost on how to navigate their personal and business lives.
Currently in my life I have one mentor. Lisa Price, founder of Carol’s Daughter. She is a brilliant person and has risen to the top of her respective industry, thus creating success on her own terms. My route of perusing her as my mentor was slightly different than other mentors I have had in the past. I approached her via social media and turned my virtual mentor into a real life one.
Your business is not always going to run smoothly. Obviously when you expand your business, and get more employees or freelancers, things will become much more unruly. If you own a business that requires people to make deadlines, stay organized or plan ahead, this article is for you. We are talking about running your business like a classroom, and we will help you formulate your business’ syllabus!
Wow, another month has ended and we are now well into fall. This year has gone by so fast, but I am very happy how the end of the year is turning out. If you read my earlier end of the month recaps (here and here), you can see I have some rocky months behind me. They have blown by and I have really stepped up to the plate in September.
As a follow up to my stuffing article, I thought I would also include the proper way to write hashtags. With Facebook’s new “public conversations initiative,” hashtags have migrated to Facebook’s domain in order to help build group conversations. This is a great move for businesses because it takes something people are already using, and transfers it to Facebook’s ginormous user base. There are many ways that hashtags help build conversations about business, and tracking or learning from those conversations is very informative and a great business practice, however, what happens when it’s time for you to make up your own hashtags? Here are some helpful tips:
But wait, there’s more!
People always ask me how I multitask, being that I run Imperfect Concepts and ICB Consults. Honestly, I organize my life using my iPhone. Everything I need is in that powerful little thing. Who would’ve thought that something so small could run a huge small business?
Education on any level is very important to me. As individuals, we should always be striving to be a better version of ourselves. Some people have horror stories about school–in all it’s formality, structure and rigidity. However, I am thankful for two teachers and one college professor in my life because they helped me become the savvy-business-nerd that I am today. Now it’s your turn to find a mentor that will inspire you like they inspired me.
Texas Style Council is providing you an opportunity to grow your business and blogs. TXSC begins in August and is a three day conference that provides a place to network, create and learn. Earlier this year I meet Indiana during SxSW, and we discussed the opportunity for me to become a teacher during the conference this year. When she emailed a while ago to confirm if I was still interested, I jumped at the chance. Not only is it a great opportunity for ICB but it’s one of my goals to teach more women how to sustain and build their own successful business. This is alignment at it’s finest.
This year’s keynote speakers are Elise & Emma of A Beautiful Mess: a blog dedicated to creating a beautiful life filled with the gift of inspiration. There are also a slew of other great speakers for Saturday’s events. I am personally excited to hear Kendi of Kendi Everyday, Camille of Camille Styles and sit in Kevin of Iron to Iron workshop. My workshop will solely focus on how to Kick Start Your Ecommerce presence.
Write It Down, Make It Happen was the perfect book to read after reading Every Day A Friday. One of the things mentioned at the end of Every Day a Friday, was that he kept a compliment folder. He started it when he first took over his father’s church. Henriette, within her first chapters, talks about how she has a compliment file too! They both complimented each other so well, that I deem them both must-reads. But wait, there’s more!
I picked up Joel Osteen’s book, Every Day A Friday a couple of weeks ago from my public library (proud card carrier), and I didn’t even think to read it. It sat there for a week, and I decided to return it to the library. This past Friday, I was at Hashtings walking around the Christian section looking for I Declare by Joel Osteen. I was fixed on getting that book in my life. Well it turns out, God was fixed on me reading Every Day A Friday. It immediately caught my eyes on the shelf, so I picked up and started reading it.
My mentor in college was a member of Lakewood and knows the Osteen family personally. For a long time, I just didn’t get the “mega” church. How can a pastor be so successful and have all these beautiful things, but the congregation suffers? It finally hit me that Joel was the messenger given the tools to help others in their purpose. If people didn’t use the tools and listen to the message, it was their own faults for not prospering. He did his part but we must do ours as well.
Okay, back to the book and its phenomenal message. This is my first book I have read by Joel and it hit home to how I am feeling right now. There are seven sections in the book, so I read a section a day. The subtitle says, “how to be happier in 7 days a week,” and that meant a daily process of contemplation and change.
In section I of the book, he mentions that just because we are in a certain place in our lives that we didn’t think we would be in, that doesn’t mean we did something wrong. God is teaching us a lesson. I realized that what was going on in my life at that very moment was that I was learning a lesson. Luckily, God gives us tests/lessons daily, and it is up to us to decide whether we pass or fail.
Joel also talks about living in each moment. When you say you can’t live “your Super Bowl” daily or feel like you cant always reach the top of the mountain, that is just God saying that he has a different adventure/game to do now. It isn’t about always being successful or always being down on your luck, it takes each step in between to have a full and enriched life. If you have ever heard Joel Osteen preach, some of those messages are in this book. He is a great story teller so you can visualize what he is discussing on a variety of topics.
All in all, I’m glad God directed me to read this book. I needed that extra pep in my step. I happen to be worried about too many things right now that aren’t worth worrying about. I was also giving people too much power over my life, while at the same time asking God to control everything. If you get a chance pick up this book, don’t leave it on the shelf like I did.
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1. Make-Up Bag, 2. iPhone 3. Assortment of Lipgloss 4. Notebook 5. Earrings from Wrist Soiree