There is nothing like opening a well curated purchase from a small business. The thought and time a person puts into their packaging actually shows and makes you want to support them more. They understand that every last minute detail matters so they make sure to take care of it.
In the Branding For Success eBook, I touched a little on the importance of printing options for small businesses. Most people don’t think about all the things you will need when tying the brand together as a finished package. Which is truly understandable. There are so many elements to business that are not in books. I am here to help you learn about the unwritten rules and guide you throughout your process of launching your own business.
They are not just your calling card or a way for someone to learn about your company — they are an essential piece of your company. After you have given all you’ve got through networking gatherings, conferences, seminars or even over coffee, these are how you will be remembered. There are some people they just cannot put a face to a name. However, they can remember who gave them that one business card that stood out. Since launching, I have gone through a multitude of business card designs. Some I have loved, some I have hated, but hey, they were free and then there were some I was just indifferent to and never got them printed.