how to run a successful business Archives

3 In Interviews/ People

What’s In Your Bag: Love Cortnie

1. Notebook + pen 2. iphone charge 3. wallet 4. business card holder 5. Mac products 6. hand sanitizer 7. keys 8. gum 9. iphone 10. lotion

What’s your biggest accomplishment?

I think it’s amazing that my bags were featured on many websites and blogs. My story was published on Refinery29 and in Washingtonian magazine. But, my biggest accomplishment is that I’ve made it to my second year in business! I’ve learned a lot and there were and are many challenges, but it is very rewarding to know that people love my clutches.

But wait, there’s more!

September 6, 2013 By Tasha

2 In College Life/ People

Don’t Fear the Personal Statement

Getting work as a writer, or getting into graduate school requires one major (and daunting) document: the personal statement. As I go down that rabbit hole as well, as I apply for graduate school this fall, I too am terrified of explaining myself in a way that is eloquent and intelligent. Pitching your company is very similar to this feeling, as I have helped write a few pitches, now that I am a copywriter. As a business owner, you are supposed to characterize your brand completely and thoroughly in just a short email or telephone conversation, and often, you are too emotionally attached to give an intellectual delivery. It’s hard not to feel so emotionally tied to either your writing or your company because, let’s face it, it’s kind of your life’s work.

But wait, there’s more!

August 15, 2013 By Tasha

6 In Customer Service/ Startup Life

How to Avoid Bad Customer Service

Let’s be honest, nobody likes bad customer service. The receiving end of horrible service from a business is probably one of the most uncomfortable experiences someone can go through. One thing I have noticed with the surge of “Instagram Boutiques” and people starting a business without researching is their lack of customer service skills. It really saddens me because I am a small business owner, and I know how someone’s first experience with a store can effect their view of me. But wait, there’s more!

May 29, 2013 By Tasha