Too many times as small business owners, we overlook things like the contact page. We brush it off as just a form. That’s it, there’s nothing else special about it. No need to make sure things work after it has been established. Once our sites are live and the contact page is good, we leave it at that for the remainder of the time our website is up. Well today, I want to discuss why the contact page is one the most important pages after your “product/service” page and your About page.
You have been running your business for a couple of years, but how many times have you audited your website since then. Most people think once their site is built they are all done. There is no more updates nor do they check their pages. Which can lead to several issues for your business and your website. Doing a fall audit of your website can help you see your business a little more clearer and show you the bigger picture.
Over the last couple weeks we have been discussing website design as well as other things. Having complete control over your website is very important. When I first launched my online resale boutique I started on Buy it Sell it. Then they got acquired by Highwire. Things went down hill after that, in regards to how they ran a company. In the midst of being a user of their platform, they changed the pricing thinking it was “fair” to charge all store fronts the same rate. That was the last straw for me.